追梦中国·商界领袖 马化腾的腾讯帝国 英文版 作者:林军,张宇宙著 出版时间:2013.11 丛编项: 追梦中国·商界领袖 内容简介 《追梦中国·商界领袖:马化腾的腾讯帝国(英文版)》是一本讲述互联网公司内部如何运作的实战读物。作者通过对包括马化腾在内的多名腾讯前员工,马化腾的成长伙伴、前同事、腾讯合作伙伴、投资人等上百人的采访及对腾讯发展历史的全面梳理,客观、实际、权威地为我们解读了马化腾其人其事。他是如何将QQ催生,做大、做强到今天的称霸一方的?他在腾讯公司的创办过程中到底做过哪些重大决策,这些决策是怎样物化成产品,这些产品又是怎样形成和出台的,等等。 目录 CHAPTER 1 A Man Namect Ma Huateng The Youthful Ma Huateng in Shenzhen Shenzhen: A National Leader in Internet Innovation An Engineer at Runxun Communications A Subdued Style of Leadership He Found His Other Half on QQ CHAPTER 2 Ma Huateng's Partners and Friencts "Ponysoft" on CFido Qiu Bojun and Ding Le Zhang Zhidong - Technical Genius and Shenzhen University Grad Zeng Liqing the Marketing Whiz Top Specialized Talents:Xu Chenhua and Chen Yidan Other Founding Shareholders of Tencent Startup Employees Who Came over to Tencent A Five-Person Decision Making Group CHAPTER 3 Actversaries Faced'6y Ma Huateng Pang Shengdong: From "Mysteries of Women" to 51.com What Happened between Tencent and Thousand Oaks Ma Yun and Ma Huateng CHAPTER 4 Investors Who Helped Ma Huateng Lin Xiaosong and Lin Jianhuang: Two "Angel Investors" 20% Shares for IDG and PCCW MIH Steps in As Tencent Shareholder …… Chapter 5 Lead Product Manager Ma Huateng Cnapter 6 From OICQ to QQ Cnapter 7 Text Messages Help Tencent Become the Earliest Profitable Internet Company Cnapter 8 A Virtual Consumption Empire With Alamost 100 Million Users Cnapter 9 The Battle With Microsoft Cnapter 10 Adding a Portal and search Engine Cnapter 11 Tencent's All-out Battle in the Game Market Cnapter 12
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